Impossible Foods launches meatless chicken nuggets amid poultry shortage


By Will Feuer, New York Post

September 8, 2021


Impossible Foods is launching meatless chicken nuggets as it seeks to capture a share of the market amid a nationwide poultry shortage.


The company, which is backed by celebrity-investors like tennis star Serena Williams and rapper Jay-Z, announced its expansion into chicken on Tuesday, adding that it plans to rollout the product in supermarkets by the end of the month.


The nuggets’ main source of protein is soy and sunflower oil brings juiciness to the nuggets, the Redwood City, California-based company said.


There are 12 grams of protein per serving and no cholesterol or animal antibiotics, Impossible said, adding that they have 40 percent less saturated fat and 25 percent less sodium than animal chicken nuggets...


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