Beyond Meat Launches Online Store To Make Plant-Based Meat More Accessible In China
Since its debut in China just 15 months ago, the brand has grown exponentially and shows no signs of stopping....
by Emily Baker, Plant Based News
Jul 19, 2021
Beyond Meat has launched an online store in China in order to make plant-based meat products more accessible.
It follows the brand’s continued expansion in the country in recent years.
Plant-based meat store
The store was launched on the eCommerce site JD.com, one of China’s largest of its kind. Now, customers will be able to purchase the Beyond Burger, Beyond Beef, and Beyond Pork.
Moreover, it marks the first time customers will be able to directly purchase the pork alternatives for the first time.
This came after the product was specifically designed for the Chinese market – at 50 percent less saturated fat than conventional ground pork.
The range is produced in the company’s newly opened facility in Jiaxing.
A ‘growing portfolio’ ...
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