First Danish Climate Lawsuit Targets EU’s Biggest Pork Producer


By Frances Schwartzkopff, Bloomberg

June 4, 2021


Denmark is facing its first climate lawsuit as activists add to the list of countries being dragged to the courts in an effort to protect the environment.


A group of three non-profit organizationsallege that Danish Crown, Europe’s biggest pork producer, is misrepresenting its climate footprint in a marketing campaign that says pork production is “climate controlled” and the meat is “more climate friendly than you think.”


“Just because beef is more polluting doesn’t mean you can call pork climate-friendly,” Frederik Sandby, head of one of the groups, the Climate Movement, said.


The lawsuit, which was filed on Friday, comes as non-profits rack up unexpected victories in court rooms. About 1,800 lawsuits related to climate change are being fought around the world, according to the database. Last month, Royal Dutch Shell Plc was ordered by a Dutch court to slash its emissions in a case filed by a local environmental group.


Danish Crown defended its campaign and said it isn’t misleading consumers...