How Carbon Labels Are Getting People to Eat Less Meat


by Karen Asp, Sentient Media

April 28, 2021


It’s no secret that the Western world needs a dietary intervention. Animal agriculture continues to be among the leading causes of greenhouse gas emissions, and without a major shift to a plant-based diet globally as well as at an individual level, the future looks bleak.


The question is, though, how do you make consumers aware of the carbon footprint of their food? Enter climate labels. Just as nutritional labels help consumers make the right purchase for their health, these labels, which are being added to restaurant menus and food products, are designed to help consumers make healthier choices for the planet.


Science, of course, shows that the best foods for planetary health are also the same ones that support human health: plants. So, could these climate labels inadvertently end up encouraging people to eat less meat? There is hope. 


Climate labels are a new trend for restaurants ...


Do climate labels really have the power to shift people away from animal products? ... 


Calculating your climate impact at home ...


more, including links