Burger King South Korea Launches Plant-Based Whopper With v2food

 

By Sally Ho, Green Queen (Hong Kong)

Feb 22, 2021

 

Burger King Korea has added two new plant-based versions of its famous Whopper to its menu, partnering with Australian food tech v2food to swap out its conventional beef burgers for an animal-free soy-based patty. It will be available across all locations in South Korea, in a move aligned with the fast food franchise’s global push to respond to the mainstream demand for meatless options.

 

Burger King Korea, which is operated by Hong Kong-based private equity firm Affinity Equity Partners (AEP) who also runs the franchise in Japan since 2017, has added two new plant-based Whoppers to its menus across South Korea after teasing the launch in an online countdown on its official website. All 240 locations in the country will now be serving the new “Plant Whopper”, which comes in two formats – regular for ₩5,900 (US$5.32) and BBQ flavour for ₩7,900 (US$7.12).

 

Partnering with Sydney-based food tech startup v2food, the fast food giant will be using the brand’s plant-based burger patties, which are made primarily from soy protein and natural flavourings, topping it with all the usual ingredients such as lettuce, sliced tomatoes, onion, ketchup and conventional mayonnaise, which is suitable for vegetarians but not vegans...

 

more, including links 

https://www.greenqueen.com.hk/burger-king-south-korea-launches-plant-based-whopper-with-v2food-across-country/