In this file:
· Beyond Meat’s blockbuster year has ignited the plant-based food industry. Here are 6 companies that have launched fake 'meat' products to compete.
Plant-based meat has blown up this year, especially after Beyond Meat's blockbuster IPO that sent shares up more than 800%... Competition is heating up in the plant-based protein industry, now worth $14 billion in the US, that Wall Street thinks could grow to be worth $140 billion...
· Analyst slaps sell rating on Beyond Meat, says plant-based meat market not as big as people think
· Beyond Meat Will Crash When Investors Realize What It's Really Selling
Beyond Meat’s blockbuster year has ignited the plant-based food industry. Here are 6 companies that have launched fake 'meat' products to compete.
· Competition is heating up in plant-based meat, especially after Beyond Meat's IPO and numerous restaurant partnerships have caught the eye of investors and consumers.
· Plant-based meat is a trend that's catching on big time and could grow to be a $140 billion industry, according to Wall Street analysts.
· Now, a number of traditional companies are getting in the plant game and launching competitors to Beyond Meat.
Carmen Reinicke, Business Insider
Sep. 6, 2019
Plant-based meat has blown up this year, especially after Beyond Meat's blockbuster IPO that sent shares up more than 800%. Amid the fervor, a number of high-profile restaurant partnerships have kept alternative plant-based foods in the spotlight.
It looks like a trend that isn't going away anytime soon, especially given the number of traditional food processing companies that are jumping into the plant-based meat alternative pool.
Competition is heating up in the plant-based protein industry, now worth $14 billion in the US, that Wall Street thinks could grow to be worth $140 billion.
Consumers are rushing to try the alternative foods in a number of fast food restaurants, and data show that they're willing to pay higher prices for the products. Dunkin, Tim Hortons, Subway and Del Taco all offer plant-based meat on menus.
Even Lewis Hamilton, a Formula One champion, has invested in a fast-food chain that will offer all plant-based foods including Beyond Burgers - the first location opened in London in September, Bloomberg reported.
Beyond Meat has set its sights even higher than the $140 billion projection. The goal is to take on the $270 billion US meat industry, the company said in an investor presentation. Measuring off the market share that plant-based milk has captured from dairy milk, Beyond Meat thinks it could capture 13% or $35 billion of the traditional meat market.
It's a tall order, especially as animal protein consumption is on track for a record year in 2019 and 2020, Don Close, a senior analyst of animal protein at Rabobank, told Markets Insider.
But the popularity and consumer demand for proteins derived from plants cannot be ignored, and a number of more traditional food processing companies have launched plant-based brands or invested in smaller companies creating plant-based fare.
Here are 6 companies that have launched products competing with Beyond Meat:
1. Tyson Foods ...
2. Kellogg ...
3. Kroger ...
4. Nestle ...
5. Conagra Brands ...
6. Hormel Foods ...
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Analyst slaps sell rating on Beyond Meat, says plant-based meat market not as big as people think
· D.A. Davidson initiated Beyond Meat with an underperform rating and a $130 price target.
· The firm says the plant based meat industry could end up smaller than the plant based milk industry.
· Beyond Meat’s stock ticked 3% lower in premarket trading on Friday.
Maggie Fitzgerald, CNBC
Sep 5, 2019
Investors have overestimated the potential size of the the planet-based meat industry, which could end up smaller than the plant-based milk industry, according to D.A. Davidson.
The firm slapped an underperform rating (equivalent of a sell) on the biggest player in the space, Beyond Meat. The meat alternative company’s stock trades around $160 per share, while D.A. Davidson gave the stock a $130 price target.
“Our cautious approach to the total addressable market — specifically, fewer likely frequent purchasers of plant based meat as compared to milk given roughly half the number of non meat eaters versus lactose intolerant—informs long term forecasts we believe are lower than the consensus view,” said D.A. Davidson senior research analyst Brian Holland.
Shares of Beyond Meat have soared nearly 550% since its initial public offering in April, as investors bank on the plant-based meat industry reaching billions of dollars. Holland says some firms’ long term forecasts are too high as the total addressable market for plant based meat in the U.S. could end up being smaller than that of milk alternatives.
Holland said he estimates the same 50% of American adults who purchase plant-based milk are also interested in plant based meat; however, only half of the group has to find a meat solution, compared to plant-based milk drinkers that may have a milk allergy.
In term of competition, Beyond Meat has a “decided edge” with its fast growing retail distribution and strong visibility. But Holland said larger players with more resources are likely to...
Beyond Meat Will Crash When Investors Realize What It's Really Selling
Olivier Garret, Contributor, Forbes
Sep 3, 2019
Beyond Meat (BYND) is now probably the hottest stock in the world.
Its innovative “plant-based meat” is found in the frozen food section of thousands of grocery stores. Carl’s Jr., Del Taco, and a few other restaurant chains sell its products, too.
Supposedly, it tastes just like real meat but is better for animals and for the environment. Many investors expect plant-based meat to be the “next big thing.”
The chart below says it all...
Beyond Meat’s stock shot up 840% after going public on May 2!
I’ve never seen anything quite like this. It’s the top-performing IPO of the year and one of the best of all time.
Make no mistake, Beyond Meat’s crazy 840% gain in not even three months is an outlier. But it’s not all that uncommon for stocks to skyrocket shortly after going public. The average return for a US IPO last quarter was 30%.
Get into the right IPO or disruptor stock (find our top picks for 2019 here), and you can realistically make huge gains within weeks, sometimes days.
But with the giant early gains in Beyond Meat behind us, the question now is: Does the stock have staying power? Should you buy it now?
Let me explain why the answer is NO.
Do You Remember the LaCroix Craze?
LaCroix is a popular brand of flavored sparkling water.
You’ve probably seen it at the grocery store. Its “retro” packaging jumps off the shelf.
It tastes pretty good, but it’s nothing special. There are plenty of sparkling water brands that are just as good.
And yet, LaCroix became a cultural phenomenon a few years back. Young adults were obsessed with it.
Like Beyond Meat, people thought it was the “next big thing.” Investors loaded up on shares of National Beverage (FIZZ)—the parent company that owns LaCroix...
National Beverage’s Crash No One Saw Coming ...
Coca-Cola (COKE) Bought Topo Chico in 2017 ...
The Exact Same Thing Will Happen to Beyond Meat ...
Soon, Every Major Food Company Will Have Its Own Plant-Based Burger ...
Beyond Meat’s Stock Is Absurdly Expensive ...
Like National Beverage, Beyond Meat Won’t Live Up to This Absurd Valuation ...
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