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·         Perdue makes first report on animal welfare efforts

Leaders at Salisbury-based Perdue Farms said they have made progress in their effort to improve the lives of their birds…

 

·         Mercy for Animals: Chicken Giant Perdue Farms Announces Critical Improvements To Animal Welfare Policy

International Farmed Animal Protection Organization Mercy For Animals Lauds Perdue, Urges Tyson Foods, Foster Farms, and Other Poultry Producers to Catch Up

 

 

 

Perdue makes first report on animal welfare efforts

 

Meredith Cohn, The Baltimore Sun

Jul 17, 2017

 

Leaders at Salisbury-based Perdue Farms said they have made progress in their effort to improve the lives of their birds.

 

Perdue announced plans a year ago to change how it breeds, raises and slaughters its chickens and released the first annual report about it Monday.

 

Jim Perdue, company chairman, and Bruce Stewart-Brown, senior vice president of food safety, quality, and live operations, said the changes would eventually affect more than 1,500 contract farmers and 5,000 chicken houses.

 

“This is a big change for our company as well as the industry,” Perdue said in an interview ahead of the report’s release. “Getting everyone aligned is the big challenge. From that aspect, I think things are going well as far as people understanding what we want to look like.”

 

And while the officials said they were pleased with the launch, they were still working out some issues, such as how to measure improvements in some cases. For example, they said there is not an established way to measure chicken activity, bolstered by more and better space and light.

 

Perdue said it had been working for years to improve the lives of its chickens. This was largely a result of consumer demand, but efforts accelerated after animal-rights activists released a video in 2015 from a contract farm in North Carolina that showed such shoddy treatment of birds that authorities filed animal cruelty charges against workers.

 

Perdue said that’s when it brought animal-rights groups to the table, as well as academics and farmers. The final effort, the report said, was to determine more ways to meet the birds’ wants and not just their basic needs for food, water and shelter.

 

Measures included adding windows to chicken houses and space — including some outdoor space — so chickens could rest, play and act more naturally. It also included scrapping pre-emptive antibiotics and altering breeding methods that promoted faster growth but also injury. The company also said it would install stunning systems so birds would be unconscious before they arrive at processing plants to minimize stress.

 

The report shows there was some progress in each area. The company also added more tours of facilities to boost transparency.

 

For farmers, the company launched programs to...

 

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http://www.baltimoresun.com/business/bs-bz-perdue-improves-animal-welfare-20170711-story.html

 

 

Chicken Giant Perdue Farms Announces Critical Improvements To Animal Welfare Policy

International Farmed Animal Protection Organization Mercy For Animals Lauds Perdue, Urges Tyson Foods, Foster Farms, and Other Poultry Producers to Catch Up

 

Source: Mercy For Animals

Jul 17, 2017

 

LOS ANGELES, July 17, 2017 /PRNewswire-USNewswire/ -- Perdue Farms, the nation's fourth-largest poultry producer, today promised critical improvements to reduce suffering for chickens raised and slaughtered in its supply chain, including the following:

 

    Providing chickens more floor space with plans to further reduce stocking density

    Providing chickens six hours of darkness at night and increased light levels during the day, including natural light

    Third-party monitoring of all processing facilities

    Conducting more research into breeds with measurably improved welfare

 

Perdue's announcement comes just weeks after a national survey found four out of five Americans want restaurants and grocers to implement policies that eliminate the worst forms of cruelty to chickens in their supply chains.

 

Perdue also promised to meet the current and future demands of food companies that have committed to using only chickens raised according to Global Animal Partnership (GAP) standards and slaughtered using controlled atmosphere stunning. This is a first-of-its kind pledge among large poultry producers.

 

Dozens of food companies have already made such commitments, including Burger King, Subway, Chipotle, and Panera Bread, in response to consumer outcry about the cruelty inherent in factory farms and slaughterhouses that raise and kill chickens for meat.

 

A Mercy For Animals undercover investigation revealed workers stomping and kicking chickens to death in a Perdue facility in 2015. As a result of the investigation and discussions with Mercy For Animals, The Humane Society of the United States, and Compassion In World Farming, Perdue took its first steps toward improved chicken welfare with the release of a policy in 2016.

 

"Purdue's animal welfare improvements and its promise to meet the demands of companies with progressive animal welfare policies puts other poultry producers on notice," said Brent Cox, vice president of corporate outreach at Mercy For Animals. "It's time for Tyson Foods, Foster Farms, and others to catch up with business trends, consumer expectations, and the latest in animal welfare science by committing to GAP standards and eliminating the worst forms of animal abuse in their supply chains."

 

View the undercover video that led to Perdue's 2016 announcement: PerdueTorturesAnimals.com.

 

To learn more about Mercy For Animals and its efforts to prevent cruelty to farmed animals, visit MercyForAnimals.org.

 

The best way for individual consumers to protect chickens and other farmed animals from cruelty is simply to leave them off their plates.

 

SOURCE Mercy For Animals

 

Related Links

http://www.mercyforanimals.org

 

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