In this file:

 

·         U.S. Roundtable for Sustainable Beef Concludes 3rd Assembly Meeting Ahead of NCBA Conference

… USRSB business updates included new board of director election results. The 2017-2018 board of directors includes Chair Rickette Collins, McDonald’s Corporation; Chair-elect Kim Stackhouse-Lawson, JBS USA...

 

·         Roundtable for Sustainable Beef Working to Improve the Value Chain and Develop Consumer Trust

·         U.S. Roundtable for Sustainable Beef Concludes Third General Assembly Meeting

 

·         U.S. Roundtable for Sustainable Beef gathers

 

 

U.S. Roundtable for Sustainable Beef Concludes 3rd Assembly Meeting Ahead of NCBA Conference

 

Source - The U.S. Roundtable for Sustainable Beef (USRSB)  

via Oklahoma Farm Report - 12 Jul 2017

 

A group of 130 representatives across the beef value chain gathered in Denver for the U.S. Roundtable for Sustainable Beef (USRSB) General Assembly Meeting July 11 - 12. This meeting allowed USRSB the opportunity to share accomplishments from the past year and the direction of efforts moving forward.

 

Sessions were held to update attendees on the progress of working groups, which included the Indicator Working Group’s efforts to finalize the beef sustainability metrics. The fourth iteration of the metric report was recently distributed to USRSB membership for review. Additionally, the Engagement, Measurement and Progress Working Group is developing Sustainability Assessment Guides -- tools for the beef supply chain to use to self-assess their sustainability efforts. Other meeting highlights focused on findings and updates in beef sustainability research and beef consumer segmentation market research.

 

USRSB business updates included new board of director election results. The 2017-2018 board of directors includes Chair Rickette Collins, McDonald’s Corporation; Chair-elect Kim Stackhouse-Lawson, JBS USA...

 

more

http://www.oklahomafarmreport.com/wire/news/2017/07/00861_USRSBConcludesBusinessMeeting07122017_141214.php

 

 

Roundtable for Sustainable Beef Working to Improve the Value Chain and Develop Consumer Trust

 

Source - The U.S. Roundtable for Sustainable Beef (USRSB)

via Oklahoma Farm Report - 12 Jul 2017

 

Just ahead of the National Cattlemen’s Beef Association summer business meeting in Denver this week, the US Roundtable for Sustainable Beef is in session, being held at the Denver Convention Center. Helping to organize the Roundtable, is NCBA’s Senior Director of Sustainability Ashley McDonald. She spoke with Ron Hays, Radio Oklahoma Ag Network farm director, this week on what the roundtable is really all about, and what it has become since it was formed nearly three years ago in 2015.

 

“It was started as an effort to have a multi-stakeholder collaboration,” McDonald said. “We have all segments of the supply chain together to have those discussions about how we can improve the sustainability of the beef industry.”

 

The members meet periodically to continue their mission of inspiring sustainable beef production practices throughout the entire US beef supply chain, but also hear from scientists with the latest research as well as producers from the field who offer vital feedback to the Roundtable on their efforts that have been implemented.

 

“When we come together, it’s really a great forum to discuss what consumers are talking about, what producers are doing on farms and ranches and feedlots across this country - and to share that knowledge between these different sectors,” she said...

 

more, including audio

http://www.oklahomafarmreport.com/wire/news/2017/07/00830_BeefBuzzAshleyMcDonaldUSRTSBMission07122017_113957.php

 

 

U.S. Roundtable for Sustainable Beef Concludes Third General Assembly Meeting

 

Source: USRSB

via KTIC (NE) - July 12, 2017

 

A group of 130 representatives across the beef value chain gathered in Denver for the U.S. Roundtable for Sustainable Beef (USRSB) General Assembly Meeting July 11 – 12. This meeting allowed USRSB the opportunity to share accomplishments from the past year and the direction of efforts moving forward.

 

Sessions were held to update attendees on the progress of working groups, which included the Indicator Working Group’s efforts to finalize the beef sustainability metrics. The fourth iteration of the metric report was recently distributed to USRSB membership for review. Additionally, the Engagement, Measurement and Progress Working Group is developing Sustainability Assessment Guides — tools for the beef supply chain to use to self-assess their sustainability efforts. Other meeting highlights focused on findings and updates in beef sustainability research and beef consumer segmentation market research.

 

USRSB business updates included new board of director election results. The 2017-2018 board of directors includes Chair Rickette Collins, McDonald’s Corporation; Chair-elect Kim Stackhouse-Lawson, JBS USA; Secretary/Treasurer Debbie Lyons-Blythe, Blythe Family Farms, LLC; Past-chair John Butler, Beef Marketing Group; Ben Weinheimer, Texas Cattle Feeders Association; Steve Wooten, Colorado Cattlemen’s Association; Todd Armstrong, Elanco Animal Health; Jessica Finck, Merck Animal Health; Meghan Mueseler, Cargill; Keith Anderkin, Arby’s; Nancy Labbe, World Wildlife Fund; and Chad Ellis, Noble Research Institute...

 

more

http://kticradio.com/agricultural/u-s-roundtable-for-sustainable-beef-concludes-third-general-assembly-meeting/

 

 

U.S. Roundtable for Sustainable Beef gathers

Organization focusing on finalizing sector-specific metrics and developing guides.

 

Feedstuffs

Jul 14, 2017

 

A group of 130 representatives from across the beef value chain gathered this week in Denver, Colo., for the third annual U.S. Roundtable for Sustainable Beef (USRSB) General Assembly Meeting to share accomplishments from the past year and to set the direction of efforts moving forward.

 

Sessions were held to update attendees on the progress of working groups, which included the Indicator Working Group’s efforts to finalize the beef sustainability metrics. The fourth iteration of the metric report was recently distributed to USRSB membership for review. Additionally, the Engagement, Measurement & Progress Working Group is developing Sustainability Assessment Guides -- tools for the beef supply chain to use to self-assess sustainability efforts.

 

Other meeting highlights focused on findings and updates in beef sustainability research and beef consumer segmentation market research.

 

Ashley McDonald, senior director for sustainability for the National Cattlemen’s Beef Assn., said USRSB was formed in 2015 to collaborate on improving the sustainability of the U.S. beef industry.

 

“When we come together, it’s really a great forum to discuss what consumers are talking about, to talk about what producers are doing on farms and ranches and feedlots across this country and to share that knowledge between the different sectors,” she said.

 

The beef industry is continually achieving more efficiencies, McDonald said, adding that there are a lot of exciting things going on in the beef industry that should be shared with the entire beef value chain.

 

USRSB business updates included new board of director election results...

 

more

http://www.feedstuffs.com/news/us-roundtable-sustainable-beef-gathers