In this file:

 

·         SEC Is Latest Front In Game of Chicken With Pilgrim’s Pride

The Humane Society has urged states and the FTC to investigate the poultry giant’s claims. Now it’s looking to securities regulators.

 

·         Pilgrim's Pride responds to feed mill noise complaints

Some residents say sound from new equipment annoying

 

 

SEC Is Latest Front In Game of Chicken With Pilgrim’s Pride

The Humane Society has urged states and the FTC to investigate the poultry giant’s claims. Now it’s looking to securities regulators.

 

By Deena Shanker, Bloomberg 

May 9, 2019

 

The Humane Society of the United States has tried for months to stop poultry giant Pilgrim’s Pride Corp. from calling its chicken “100% natural” and “humanely” raised, claiming it’s neither.

 

Following complaints to the U.S. Federal Trade Commission and state attorneys general, the animal welfare group has now filed a 100-page administrative complaint with the Securities and Exchange Commission. Once again, the group is arguing that Pilgrim’s Pride and its parent Brazilian meat processing giant JBS SA are using misleading advertising and marketing to sell its chicken.

 

This time, though, the group claims the language is hurting investors.

 

“Pilgrim’s Pride is deceiving stakeholders concerned about the suffering of animals with false assurances of the animals’ living conditions and treatment,” the Humane Society said, according to a copy of the complaint filed Thursday with the regulator. “Poor animal welfare practices are a serious investment risk…that [can] cause negative effects on demand and can cause stock prices to drop.”

 

The group also took issue with the company’s claims that the chickens are “natural,” citing crowded conditions in feces-filled barns and a slaughter method that sometimes results in birds being “scalded alive.” The alleged misleading statements, Humane Society argued in its filing, are violations of the Securities Exchange Act of 1934 and Commission Rule 10b-5 because they constitute untrue statements of material fact. 

 

Pilgrim’s Pride and the SEC...

 

more, including links

https://www.bloomberg.com/news/articles/2019-05-09/sec-is-latest-front-in-game-of-chicken-with-pilgrim-s-pride

 

 

Pilgrim's Pride responds to feed mill noise complaints

Some residents say sound from new equipment annoying

 

Kelsey Richardson, Gainesville Times (GA)

May 8, 2019

 

Pilgrim’s Pride Feed Mill is trying to reassure residents who have complained about a humming noise resonating throughout Gainesville.

 

“We will do anything we can to be good neighbors in the community, but at the same time, the fan will always have to be here as long as we’re here,” said Jeff Vander Zanden, the feed mill’s manager.

 

Vander Zanden said the cooling system is an essential part of the process for making pellet feed. Since 1956 the plant has produced this type of feed, he said. 

 

In order to more effectively cool the feed and provide a better product, Vander Zanden said the new fans were needed.

 

“We didn’t know what the volume would be until it was installed,” he said. “We immediately researched options and found an alternative measure.”

 

When Gainesville’s code enforcement division approached the feed mill in March, he said the corporation had already begun its plans for correcting the issue.

 

Since the feed mill had to receive approval from corporate, the process to install mufflers took over a month.

 

Vander Zanden said the new parts cost around $50,000.

 

Despite the attempts to muffle the sound, some residents around the feed mill still hear the noise.

 

“Even after the mufflers, the volume isn’t reducted that much,” said Jim O’Dell, who lives three miles from the plant. “Before the mufflers, I was literally sleeping wearing NRR (Noise Reduction Rating) earmuffs.”

 

O’Dell said he reached out in March on Nextdoor, a private social network for neighborhoods, to see if other people noticed the sound. He quickly found out that many others, including Kristin Cash, were experiencing the same issue...

 

more

https://www.gainesvilletimes.com/news/feed-mill-noise-complaints-continue-not-all-nearby-residents-are-riled/