In this file:


·         NCBA Announces Campaign for "Fake Meat Facts"

·         Fake meat, trade top list of Nat’l Cattlemen’s priorities

·         SD Legislature Considers Truth in Labeling Meat Bill



NCBA Announces Campaign for "Fake Meat Facts"


Source: National Cattlemen's Beef Association (NCBA)

Feb 6, 2019


WASHINGTON (February 6, 2019) – Today the National Cattlemen’s Beef Association launched a new campaign highlighting critical questions about the production of lab-grown fake meat. The Fake Meat Facts campaign will shine a spotlight on the many unknowns that the federal government must clarify before finalizing the regulatory framework for these emerging products. 


“The federal government is moving in the right direction on lab-grown fake meat oversight, but new information raises more questions than answers,” said NCBA President Jennifer Houston. “The lack of scientific consensus surrounding cell-cultured protein products became crystal clear to me when I participated in last year’s joint public meeting. NCBA will continue to push for increased transparency to ensure consumers know the facts about lab-grown fake meat production.” 


Last year, the U.S. Department of Agriculture (USDA) and Food and Drug Administration (FDA) announced a framework for regulating lab-grown fake meat. USDA will have primary oversight of food production and labeling, while the FDA will have oversight of cell collection and cell growth. However, as NCBA noted at the time, many details still need to be worked out. Additional information about the production, composition, and safety of cell-cultured protein is needed to inform the development of a comprehensive framework that protects consumers.   


“It is critical that manufacturers make samples of their cell-cultured products available for independent, objective analysis,” added NCBA Senior Director of Government Affairs Danielle Beck. “Until then, stakeholders will be forced to base their assessments on the unverified claims of manufacturing companies and fake meat activists.”


Cattle and beef producers provide consumers with extensive resources on the production of real beef. Learn more about how beef goes from pasture to plate here:


Read the "Fake Meat Facts" one-pager here (PDF):


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Fake meat, trade top list of Nat’l Cattlemen’s priorities


Farm and Dairy

February 7, 2019


NEW ORLEANS — The National Cattlemen’s Beef Association will focus on four main issues this year: fake meat, trade and market access, dietary guidelines, and regulatory reform.


The association released its policy priorities for 2019 Jan. 31, following its annual convention in New Orleans.


Fake meat


In 2018, the NCBA argued successfully for the U.S. Department of Agriculture to have primary jurisdiction over the inspection and marketing of lab-produced and plant-based fake meat. Now in 2019 the group will work to ensure that a regulatory framework is implemented.


Trade and market access


The association will also focus on promoting a bilateral trade agreement with Japan, securing passage of the U.S.-Mexico-Canada Agreement, and expanding access for U.S. beef in China, the United Kingdom, and the European Union.


Dietary guidelines ... 


Regulatory reform ...





SD Legislature Considers Truth in Labeling Meat Bill


Radio 570 WNAX (SD)

Feb 6, 2019


The South Dakota Farm Bureau is supporting a truth in meat labeling bill that’s been introduced in the State Legislature. Farm Bureau Lobbyist Mike Held says they want to make sure meat is properly labeled and that consumers have the option to choose either meat from animals or lab grown product.


He says they’re encouraging the movement of this measure at the state level because the federal government isn’t moving fast enough in addressing this issue.


Held expects there to be a hearing on the legislation within the next couple of weeks.


document, including audio [0:54 min.]